Introducing Wyra Rails: Sell Recargas, eSIM & Gift Cards From Your Own Site

If you run a money-transfer shop, a community site built for a diaspora audience, or you're a solo entrepreneur whose followers already ask you where to buy phone credit or a travel eSIM — you've probably heard some version of "can I get this from you?" more than once. Until now, the honest answer was to send them somewhere else. Today it isn't. Wyra Rails lets you put Wyra's live catalog and a real checkout directly on your own site or app, so the next time someone asks, you can just say yes.

What Wyra Rails actually does

Wyra Rails embeds Wyra's live catalog — recargas/top-ups, travel eSIM, and digital gift cards, covering 140+ countries — right on your own site or app. You choose which of the three products fit your audience. Integration is a single script tag if you want the fastest path, or a REST API if you already have your own backend and want more control over how it looks.

You keep everything you add

The margin structure is simple: Wyra shows you its price on every product, and whatever you add on top when you set your customer-facing price is yours. No cut, no revenue share, no fine print that claws part of it back.

Wyra carries the weight behind every sale

You don't need your own payments infrastructure to do any of this. Wyra stays the merchant of record on every transaction, operating under the FinCEN closed-loop prepaid exemption (31 CFR 1010.100). Practically, that means: you never touch the money that moves through a sale, you don't need your own Stripe or payments account, and you don't need to set up an LLC to get started. That's the whole point of a rail — you plug into infrastructure that already exists instead of building your own.

Getting started costs nothing

There's no cost to start. Sign-up is self-serve at wyraapp.com/rails/portal/, using Google or Apple sign-in, or an email code — no password to manage. Test-mode access, where you can browse the real catalog and try the integration, is instant. Going live to charge real customers needs a quick manual review on our end, which normally takes 1-2 business days.

Full technical and business documentation — the widget code, the API reference, and everything covered here in more depth — lives at wyraapp.com/rails/docs/.

No website? We built a way around that too

Not every business that wants to sell these products has a website. If you run a physical location — a kiosk, a counter, a small shop — and you don't have anywhere online to put a widget, Wyra can host a ready-made storefront page for you instead. It's built to open full-screen on a tablet at your counter, and it requires no code at all.

This part isn't self-serve. You request it from your Rails dashboard, and Wyra manually approves it — specifically for businesses in that physical, no-website situation. It's not meant as a substitute for building a real online presence; it's a way to let a physical counter start selling while you figure that part out.

Getting paid

Payouts run through Stripe Connect — the same system that already powers Wyra's affiliate program — and you can withdraw starting at $25.